Domestic precious metal prices witnessed an unprecedented single-day jump today, with gold prices rising by nearly ₹5,000 per 10 grams in 24 hours. Silver followed suit, crossing the psychological barrier of ₹3.25 lakh per kg, leaving middle-class buyers and wedding-season shoppers in a state of distress.

Current Market Rates (As of Jan 21, 2026):

Category	Price (approx.)
24K Gold (per gram)	₹15,726
22K Gold (per gram)	₹14,415
18K Gold (per gram)	₹11,794
Silver (per kg)	₹3,30,000

Why the Sudden ₹5,000 Jump?

Market analysts attribute this historic rally to five critical global triggers:

1. The "Greenland Tensions": US President Donald Trump’s renewed threat to impose punitive tariffs of up to 25% on European nations (including Denmark, Sweden, and Germany) unless a deal for Greenland is reached has reignited trade war fears. This has triggered a massive flight to safe-haven assets like gold.

2. Geopolitical Flashpoints: Beyond the Arctic, escalating tensions between the US and Iran, unresolved conflicts in Eastern Europe, and recent military posturing in Venezuela have kept global investors on edge.

3. Rupee Depreciation: The Indian Rupee has weakened sharply against the US Dollar since the start of 2026. Because gold is imported, a falling rupee automatically inflates the cost of gold for domestic buyers.

4. Industrial Scarcity (For Silver): Silver is seeing a "structural deficit." Massive demand from the solar energy, electric vehicle (EV), and AI data center sectors is far outpacing mine output, pushing silver prices to rise even faster than gold.

5. Central Bank Hoarding: Global central banks, particularly those in China and emerging economies, continue to hoard hundreds of tonnes of gold annually to diversify away from the US Dollar, keeping global supply tight. realme Buds T310 Truly Wireless in Ear Earbuds with 46dB Hybrid ANC, 360° Spatial Audio, 12.4mm Dynamic Bass Driver, Upto 40Hrs Battery and Fast Charging (Agile White)

Impact on Customers: "Sticker Shock"

The rapid price escalation has effectively "stuck" retail customers. With the peak wedding season approaching, many families are finding their jewelry budgets insufficient.

Budget Cuts: Many are opting for 18K gold or lighter designs to manage costs.

Investment Shift: There is a growing trend of "digital gold" and Silver ETFs as retail buyers find physical metal increasingly unaffordable.

Future Outlook: Experts from Kotak Securities and Goldman Sachs suggest that if geopolitical instability persists, gold could potentially eye the ₹1.75 lakh per 10 grams mark by the end of 2026. Also Read: End of an Era: Record-Breaking Astronaut Sunita Williams Retires from NASA After 27 Glorious Years!

Special Note: This article is shared for informational purposes only, and it is best to consult an appropriate expert before following it. InsightRush is not responsible for any loss.

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